Last week, I went to a General Assembly workshop in Melbourne, called “How to Hack an SEO Plan”. SEO (search engine optimisation) is basically ‘the practice of improving and promoting a web site in order to increase the number of visitors the site receives from search engines’ (via Moz; more on them later). The session, led byContinue reading “Internet marketing: 7 things about SEO”
Tag Archives: content
Does your business really need Pinterest?
This article is written by content strategist and writer Justine Webse*, and was first published on her own business blog http://www.justinewebse.com. You can read more of her articles, and sign-up for her updates, there. I’m sharing it on my blog as I think it makes a great case for why businesses need to think aboutContinue reading “Does your business really need Pinterest?”
Getting your blog noticed & shared #SMSS13
Last week’s sessions of the the Social Media Success Summit 2013 included two great presenters who discussed blog marketing: Marcus Sheridan, discussing ‘How to make your blog stand out in a noisy world’ Jeff Bullas, talking ‘How to create blog posts people love to share’. Each presenter took a slightly different angle (and style —Continue reading “Getting your blog noticed & shared #SMSS13”
Rethinking social media marketing #SMSS13
Today is the first day of the Social Media Success Summit — the biggest online summit of its kind in the world, and I’m attending. There are more than 3000 participants signed-up from around the globe, and it runs for a 11 days throughout October. I’m ‘attending’ in the sense that I am signed up, paidContinue reading “Rethinking social media marketing #SMSS13”