This article is written by content strategist and writer Justine Webse*, and was first published on her own business blog http://www.justinewebse.com. You can read more of her articles, and sign-up for her updates, there. I’m sharing it on my blog as I think it makes a great case for why businesses need to think aboutContinue reading “Does your business really need Pinterest?”
Tag Archives: Facebook
Why I like Twitter more than Facebook
{A longer read} I first heard about Twitter in 2009 when I was living in London and a journalist-friend was discussing the Iran Green Revolution of that same year. They were explaining the central role Twitter played both in rallying Iranian protestors, and communicating to international media, who were struggling to get information out ofContinue reading “Why I like Twitter more than Facebook”
Millennials 101
Based on my notes from the opening presentation at the International Association of Business Communicators (IABC) World Conference, Hilton Hotel, New York City. Not all insights belong to me. In the mid-2000s, I used to work for a car insurance brand that was solely aimed at younger generations, and it was in that role thatContinue reading “Millennials 101”
Dealing with digital disasters
My notes from the opening presentation by Richard Torrenzano at the International Association of Business Communicators (IABC) World Conference, Hilton Hotel, New York City. Not all insights are mine. THE NEW REALITY Cyber attacks aren’t just about stealing data from companies. They affect reputation, and brands, like Domino’s Pizza found, and disrupt customers, as South Korean banks found just this year. WeContinue reading “Dealing with digital disasters”